Part work-space, part coffee shop, part event space, and part incubator, the Switchyards Downtown Club is a members-only gathering place designed to accelerate learning and culminate relationships with consumer startups. Providing contemporary space for the creation of innovative products, the 1920s historic building is beautifully renovated in bustling downtown Atlanta. The first tenants were a law book publisher, Harrison Company, greeting card printer, Keelin Press, and Consolidated Tire Store. In the 1940s, Oxford Manufacturing Co. moved in and went public in the building in 1960. They were the longest running tenant from 1942 to 1965.
Most recently a law firm, the four-story structure requires exterior renovations to the masonry and concrete walls after falling into disrepair upon the firm’s closing. The project creates new openings for windows and an exterior courtyard. The main event space utilizes raw-designed wooden stadium seating to surround a stage for startup owners and presenters. The in-house coffee shop on the first floor boasts a tile bar and granite counter tops while exposed industrial ductwork hangs above.
The space enhances the local startup conversation and provides an open and innovative work-space for all members. Both full- and part-time members are able to partake in private offices, unlimited coffee, WiFi, as well as kitchen and shower accessibility.
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This dramatic retail transformation breathes new life into a formerly tired shopping center